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These example scans are provided for demonstration purposes only. They reflect common patterns we see on small business websites, and are not a complete audit of any specific site. Results may change over time as websites update.

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🚀 SEO Scanner developed in-house by Hatch & Hype Digital
Built from real audits, not generic SEO checklists.

Local Plumbing Service Example

https://www.example-plumber.com

SEO Score
58

out of 100

🎯 Industry Detection

Detected Industry: Plumbing Services

Confidence: 88%

Clear plumbing services focus with emergency service and repair terminology

🔑 Keyword Coverage Analysis

Coverage Score: 50%

4 of 8 industry keywords found

✅ Keywords Found on Your Site:
plumbing repair water heater emergency drain
⚠️ Missing Important Keywords:
licensed plumber same day service leak detection sewer line

💡 These example scans show the types of issues we commonly uncover when reviewing small business websites. Below each issue, you'll see how we typically address it for our clients. Our scanner is built from real audits, not generic SEO checklists.

⚠️ Top Issues Found

1. Homepage headline is generic 'Welcome to Our Website' - doesn't explain what you do
How we usually fix this:

We create compelling headlines like 'Emergency Plumber Available 24/7 in [City]' that immediately tell visitors what you offer and your key differentiator.

2. No visible call-to-action button above the fold
How we usually fix this:

We add prominent CTA buttons like 'Call Now' or 'Request Emergency Service' in high-visibility positions so visitors know exactly how to contact you.

3. Mobile site has text too small to read (under 12px)
How we usually fix this:

We optimize font sizes for mobile (16px minimum) and ensure buttons are thumb-friendly, since 70% of local searches happen on mobile devices.

4. Service areas mentioned in footer only - not on main pages
How we usually fix this:

We create dedicated service area pages and prominently display locations you serve, helping you rank for '[city] plumber' searches.

5. No phone number in header - visitors have to search for contact info
How we usually fix this:

We add a click-to-call phone number in the header that's visible on every page, making it easy for customers to reach you immediately.

6. Missing business hours and emergency availability messaging
How we usually fix this:

We prominently display your hours and 24/7 availability (if applicable) with schema markup so Google can show this in search results.

7. No customer reviews or testimonials displayed
How we usually fix this:

We integrate your Google reviews with schema markup and add a testimonials section to build trust and improve local SEO rankings.

8. Page title is just 'Home' - missing location and service keywords
How we usually fix this:

We optimize titles like 'Emergency Plumber in [City] | 24/7 Plumbing Repair | Licensed & Insured' to improve search visibility.

💡 Our Recommendations

  1. Add emergency service badge and 24/7 availability messaging prominently
  2. Include 'Call Now' buttons throughout the site with click-to-call functionality
  3. Create service-specific pages (drain cleaning, water heaters, etc.) for better SEO
  4. Add trust signals: years in business, licensing info, guarantees
  5. Optimize for local searches with city names and neighborhoods you serve

🎯 Priority Keywords to Target

These industry-specific keywords should appear in your content, titles, and meta descriptions:

emergency plumber plumbing repair water heater drain cleaning pipe repair 24 hour plumber

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